19 Genius Ways To Find Blog Content Ideas with ZERO Cost

blog content ideas

We all get to a point of Content topic void where we can’t figure out anymore what to write about. Also when you’re on a budget, you don’t want to pour your money on expensive tools just yet.

If the above few lines described you correctly then this guide is meant for you. I’ll guide you through 19 FREE ways to generate endless blog content ideas.

To get the best out of this guide, I want you to create an excel sheet where you will list down all the blog content ideas you find & segregate them on the basis of sub-categories.

Quick Tip: Do not look for the topic at the time you start writing. That eats a lot of time to the point where you get tired & that kind of reflects in the blog. Take a day & work entirely on finding out topics.

Table of Contents

1. Advanced Google Search to find Competitors Content
2. Course Content to find blog content ideas
3. Community Discussion Platforms
4. Reverse Image Search Technique
5. Google Analytics Landing Page & Site Search Report
6. Twitter Advanced Search
7. Try Zest to discover content ideas for blog
8. Medium, Linkedin Articles & SlideShare
9. General Forum Platforms For Blog Content Ideas
10. Industry-Specific Forum Platforms
11. Facebook Group to generate blog content ideas
12. Discover Trending Topics
13. Comment Scanning
14. Google Suggestions
15. Use Different Keyword Tools
16. Competitor’s YouTube Videos & Podcasts
17. Sales Team to find blog content ideas
18. Topic Generator Tools
19. Follow Industry News to generate content ideas for blog

Advanced Search is a great feature by Google that lets you search like a pro. Just go to the link, add the keyword & then your competitor’s site

google advanced search to find blog content ideas

Doing so will let you access dozens of blogs written by your competitors related to that particular keyword.

Bonus Top: While scanning through your competitor’s content, view it with the eyes of a relative who’s always ready to judge your flaws. All these flaws are your opportunities to create the best experience that beats your competitors. Learn more about advanced search operators here.

You can use SimilarWeb to find out your competitors, in case you haven’t found them yet.

2. Course Content 🗃

Course Content is a weapon that scores 10/10. There has been a surge in a number of online educational institutions with innumerable courses. Start by adding a broad topic & then add a topic filter that matches your niche.

Remember, Our strategy is not only to find just random blog content ideas but also to search for topics that people are actually looking for. For that, sort the results by “Most Reviewed“.

course content to generate blog content ideas

Continue by going through Course Content for each of the course & start filling your blog content ideas basket.

course content

3. community Discussion platforms👨‍👩‍👧‍👧

Indie Hackers is one of my favorite websites that comprises of dozens of features. The Products section touches my sweet spot every time. You can also choose to generate blog content ideas around these products in your category. You can literally find any category from “AI” to “Kids”. Just name it.

For example, last week, I discovered one publishing tool “Ghost” that comes with AMP, SEO, structured data, & slack & email integration, costing $29/month. I mean, seems reasonable how it managed to rack in $228,873/month of revenue. As a marketer, I would definitely introduce my audience to WordPress’s rival, Ghost.

Anyways, just start by going to the Product section, sorting the products by “Revenue: High to Low”, & selecting your industry category.

indie hackers to find blog content ideas

Join various groups to explore your industry questions. Also, expect dozens of drool-worthy title ideas. Keep an open eye on the upvotes on the questions that basically tells how considerable it is.

indie hackers

Similar to indie hackers, Product Hunt is another great site with similar features. Follow different topics, from “IOT” to “Cats”.

It also has a dedicated section called “Ask” where people come and ask about different products. The “Ask” section will familiarise you with products that are likable among the people

product hunt to generate blog content ideas

4. Reverse Image Search Technique🖼

Reverse Image Search on Google Images is another effortless technique to find out blog content ideas.

Just go to Google Images, search a broad topic in your niche. Before jumping into the images, select a tag that narrows down your topic.

And now, you have an ocean of blog content ideas to explore. This technique promises dozens of ideas you’re willing to write about.

reverse image search technique to find blog content ideas

In a similar way, you can make use of Pinterest, sister to Google images.

Pinterest topic search ideas

5. Google Analytics Landing Page & Site Search Report📊

Google Analytics is another great way of making the best out of what you already have. There may be some of your blogs that get the most love. Seize the opportunity by creating the content around those topics.

Just follow as “Behavior Report >> Site Content >> Landing Pages” & find the blogs outperforming others.

You can also use this to figure out what is working in terms of the type of blog, author, & writing style beating their counterparts. And eventually, 2X the content creation around that topic.

google analytics to find blog content ideas

Site search is another such medium you can leverage to figure out what people expect from your content. It shows a list of terms searched within your site.

First & foremost, pat on your back if your reports show that people are searching on your site. It’s a sign that people want that piece of content coming from you. You can learn to configure site search in Google Analytics in my other blog.

The best way to fill the gap is to twofold the content around such search terms.

Google analytics

Bloggers are quite attached to twitter, especially in the tech, marketing & analytics niche. They even push their articles on twitter.

Start by curating a list of a bunch of bloggers pushing content on twitter, & add them to the twitter list so as to get updates each time they tweet.

twitter advanced search

Bonus Tip: To scan competitor’s previous articles, go to “Advanced Search >> add their Username >> Check Only show tweets with links” & you’re good to go.

7. Try Zest to discover blog content ideas

This point is especially for the marketers as zest particularly promotes marketing content. Zest is my go-to place to discover blog content ideas.

All you to do is install the zest chrome extension & it will convert your normal Google tabs into zest tabs. After that search for a topic & zest will come up with some amazing blogs around that topic.

zest to find blog content ideas

And all these suggestions are quite different from those of Google. So don’t worry about redundancy. Above all, the quality of these blogs is really striking because the added blogs are evaluated by the zest community & then approved if it meets the quality standards.

Bonus Tip: You can also suggest your own blogs on zest that goes through an approval process. Here’s the guide. It might become a primary referral to your site, you never know. Know more about it here.

8. Medium, Linkedin Articles & SlideShare📑

Medium & LinkedIn SlideShare & Articles are well-known bloggers’ spaces, which means you’re going to find some really insightful & knowledge-rich results.

Follow your industry-specific Medium Topics & go through different articles within them.

Medium to find blog content ideas

Bonus Tip: Always check the number of claps showing how well performed an article is. Try to identify the points that got it so much attention & how you can score these attention points.

9. General Forum Platforms for Blog Content Ideas💡

Active User base of Forum Sites is growing at an enormous rate. People are actively asking questions, questions that they do not find a clear answer to on Google.

Without a doubt, this is an opportunity for content writers to fill the gap. One of the famous general forums, Quora has 300 Million monthly active users. Not only you can use this to look at what people are looking, but also answer the questions there & then, & lead people to your website.

Content ideas for blogs Quora

Without needing a tool, you can also see the demand of the question. The more you look into it, the more opportunities you’ll discover.

Join your niche spaces(communities). Discover people from your niche communities & check which questions have they answered.

Also, give Yahoo Answers a shot. It has many predefined categories & sub categories, which makes it easier to pull questions in your niche.

blog content ideas from yahoo answers

10. Industry-Specific Forum Platforms📰

industry specific forum

Industry-Specific forums are even better to discover questions in your niche. One such tech forum is Stack Overflow.

Go to the Google, and search for [Your Industry] Forum to find a handsome number of forums related to your industry.

11. Facebook Group 🎭

facebook groups for blog content ideas

Facebook Groups are somewhat similar to Industry-specific forums. It opens door to many Questions, Tips & even people working or learning in the same niche.

People generally post on groups when they are desperate to find answers they didn’t find somewhere else.

Bonus Tip: You can also leverage Polls to get stats for your blog from a diverse group of people. The best way to do this is by giving them the answer there & then, & take them to your website page that adds value to their information.

Not to worry about keeping up with trends because Google Trends & Exploding Topics have got you covered.

Google Trends shows dozens of results that are trending. You can also switch between different industry categories & countries to find out content ideas for blogs.

To be honest, my personal favorite among both is Exploding topics. It’ll let you discover numerous keywords with an exploding number of searches during the chosen time span.

You can choose such keywords & create generate blog content ideas around these to keep up with trends & most importantly serve your audience what they are really looking on the internet.

13. Comment Scanning📇

Comments are really insightful. Not just yours but comments on your competitor’s blogs.

Users often comment on what worked for them & what didn’t. Use these as a benchmark to clear off such things in your blog.

Blog Comment Scanning

Once people start falling for your blog, they’ll request you publish on certain topics that you haven’t covered.

In the blogging world, there’s nothing more expensive than receiving dozens of requests to write on a certain topic & not writing it.

14. Google Suggestions

Google suggestions is another old school but effective method of getting blog content ideas. All you need to do is enter the keywords & get a list of suggestions coming straight from google.

Bonus Tip: Click on one of the “related to” topics, & google passes another set of suggestions related to that particular topic.

15. Use Different Keyword Tools🛠

Google Keyword Planner is another tool that lets you discover the keyword ideas. The good news is it now lets you exclude keywords on the basis of different categories that are apparently not relevant to your topic.

For eg, a dietitian looking straight to write an article on a vegan diet plan may not want to talk about the keto. In such cases, one can directly exclude those keywords from the refine keywords section.

You need to start by adding a few keywords related to your topic & click on search. The keywords can be broad as here you can exclude the unwanted keywords quiet easily.

Add the low-medium competition filter & you’re good to rack in some good content ideas for blogs.

Reddit is undeniably a big community with several subreddits. Searching for content in your desired subreddit is a good start to find content ideas for blogs.

Let me introduce you to Reddit Keyword Research Tool. It lists down all the relevant keywords in a particular subreddit. All you have to do is enter the name of the subreddit & it spits several keywords you can use to generate content ideas for blogs.

reddit keyword research tool

Bonus Tip: I’m dropping a few keyword tools: Keywords Everywhere Chrome Extension & Answer the public. List down in the comment if I missed any keyword tool here. See you in the comments.

16. Competitor’s YouTube Videos & Podcasts📼

YouTube videos provide a lot of diverse topics. You can use these topics not only to generate content ideas for blog but also to create content that complements these videos.

List down your competitors YouTube accounts & go to their channel. Click on Videos & sort them by “Most Popular”. Now you have videos with most engagement & views.

Roll your sleeves & start creating content around that.

You can follow the similar technique with podcasts on different podcast platforms.

17. Sales Team

If you’ve a sales team on board, they can give a bunch of insights as they are the voice of your audience.

You might also get product queries via calls, which are actually opportunities in disguise. You can always convert these queries into blogs & also cut down your after-sales cost.

18. Topic Generator Tools🔧

Hubspot Topic Generator & FX Blog Post Idea Generator gives a bunch of ideas. All you have to do is add a keyword & it will start throwing some fancy topics at you. Catch the ones you find the best.

It’ll also save your time deciding a perfect headline.

blog ideas generator hubspot

19. Follow Industry News to generate content ideas for blog🗞

Keeping up with the industry news is very important for you & for your audience. Inform your audience about the big industry changes & also about the possible consequences.

I generally use NewsBot, a chrome extension, that lets me follow up on a particular topic provided by trusted sources.

After installing the extension, you go to a particular article, & want to keep up with it in the future, all you need to do is click on “follow this story”.


It is also necessary that you’re well informed while passing the information to your audience. Newsbot takes care of that! when you go to a certain news article, click “command + shift + 5” to get similar articles with different perspectives to get overall idea.

Now you’re set to produce a new article that adds value to your audience.

Congratulations on making it to it till here ❤. Discovering the content ideas for blog is an inevitable step every blogger goes through.

So before you venture any further down the blogging rabbit hole, you better make sure you know how to find blog topics like a pro.

Our readers count on us while going through our content. So when you’re ready to enter the arena, arm yourself with this ultimate guide, and fight the good fight.

Also, go ahead & tell me what free content ideas for the blog I missed. See you there 😉

  1. Do you truly assume so PR web links will useful for Web link Structure? I never ever pursued my software program advancement firm web site however I would love to attempt that. Many thanks for sharing terrific as well as in-depth article.

    1. Hi Luella,

      So for traffic, it’s a yes. For backlinks, I would say “NO” because these links are eventually “Nofollow”.

      See, Google acknowledges how PR linking has taken a form of “link building” so it won’t help much with the site authority. Although it can boost the traffic, brand & media coverage.

      How well the further syndication of your press release works depends on where & how it is syndicated. Meaning, whether media sites are adding value to the syndicated copies or is it the same as the original one. The later, sometimes, not even gets indexed.

      Hope this helps 🙂

  2. Hey there, our website shed 80 visitors at the beginning of this month. Most of our websites went away from the very first web page in Google. We investigated a bit and also found that thousands of sites took our web content without authorization. A number of those just copy as well as pasted our content. So we thought we need to develop E-A-T so Google sees that our material is the original. Considering that we have lots of excellent links we believed it may be something on-page. I discovered that most of the new top sites have schema.org mark up witch discuss the authors and the date of the released work. Because our brand name is stated throughout the net, I ask yourself if it helps to include on-page writer signals/tags to our site as well as if it should be a person (stated quite no place yet) or an organization (in our situation the site’s URL)?

  3. Hi Yun,

    The first n foremost is that schema markup is just the way we communicate our information to the Google they look for (easily). That’s it!
    Now Google does not trust this information at hand because the site owner controls it, which means It can be deceptive sometimes. So how do you tell Google that this is the right information?

    All of it boils down to having more links & mentions not just to your website, BUT ALSO to the About Section from Authoritative Sites in YOUR NICHE.

    Google wants content from experts, so your about page & author section of guest blogs are a perfect place to brag about your credentials & achievements. “Mentions from Industry Experts” is a cherry on top.

    So in your case, add the true date markup. Author schema entirely depends on who you’re writing on behalf of. If you’re writing on your company’s behalf, & want to build company’s reputation, use “organization”. If it’s you personal brand, use “person”. After deciding, start building your brand around that.

    Hope this helps 🙂

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